The modern entrepreneurial ecosystem is constantly expanding. However, this was not always the case, particularly when BYJU’S was founded in 2011. NSRCEL recently hosted Divya Gokulnath, co-founder of BYJU, to better understand the company’s 11-year successful journey. She discusses the early stages of establishment, the meteoric rise of BYJU’S, and the different dimensions of scaling […]
The Mobility cohort at NSRCEL was launched in partnership with Maruti Suzuki India Limited, to support early-stage startups in the Mobility space. The current Mobility Startup Incubation is the first of its kind here at NSRCEL. Ventures selected under this program will go through a pre-incubation period for 3 months post which potential ventures will […]
As shared by Nagaraja (Naga) Prakasam, Advisor, Mentor in Residence at NSRCEL. Since 1999, the days of working with many non-profits at the ‘Association for India’s Development’ (AID), I started believing that the ability of non-profits’ to solve problems were restricted by the amount of donation they received. Having left a lucrative corporate job and […]
NSRCEL, the startup hub at IIM Bangalore, has selected 10 early-stage fintech startups for its final stage of the Fintech startup program, which will see these firms undergo a 9-month incubation program and subsequently be eligible for a grant from ICICI Securities. The program is part of ICICI Securities’ CSR initiative under which it has […]
Let’s face it – a pitch deck can make or break a startup. Here are some of the things you must include the next time you want to get pitch-perfect! Read on to get advice on what you should include on your next pitch deck. What’s the Big Problem? First up, let’s talk about the Big […]
Startups from NSRCEL have responded proactively to combat the challenge posed by the COVID-19 pandemic using their current resources, technology and expertise. To support the healthcare infrastructure, two of NSRCEL’s startups CHMI and PupilMesh, from the IICDC program have deployed their technology to support India’s healthcare infrastructure. CHMI, a manufacturer of advanced affordable prosthetics founded […]
A marketing playbook is simply a documentation of the key strategies, processes, workflows, types of communications that should be used to meet marketing objectives to minimize risk and accelerate success. With close to a decade of experience in marketing and from being one of the initial core members of Zomato since the early days, Pramod, […]
Topic- Customer Discovery and Development Rishi Kulkarni is a serial entrepreneur with more than 15 years of startup experience. Currently, he is the CEO and co-founder of Revvsales, a business document management system. Prior to this, he founded a pluggable video infrastructure company called 1Click which was acquired by Freshworks inc .He shares his experiences […]
Setting the right prices for your product is a balancing act. According to Prof Sreelata Jonnalagedda, every business will have to do their homework and determine the factors to define the right price of their products. She has covered some common strategies entrepreneurs can use for pricing their products and services. There are three main categories to […]
Crises are generally viewed as dangerous, expensive and derailing from main agendas and priorities. However, a look back in history shows that crises and other such situations have forced people, countries, and even the world to innovate and find solutions. Here, two incubatees from NSRCEL reveal their perspective to deal with crisis and capitalizing on […]
