Startup Series is a series of short events focused on numerous painpoints that entrepreneurs face. This series attempts to answer key questions lingering in the minds of the startup promoters.
Get engaged and equip yourself with the right knowledege.
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Finance - 4Startups
There is more to managing the financial health of your emerging start-up than raising money and selling out. The day-to-day financials matter, as they impact every other area of your business
Diagnosing your “full” costs, including those to acquire and serve customers (and projected lifetime value). It is essential to institute the right procedures that will help keep things in check, and give you the visibility into key metrics so you can effectively monitor your progress.
How to read the numbers? It is very important for all the founders. Lack of knowledge may lead you to the disaster of your start-up. Finance, of the entrepreneurial variety, can be both fun and rewarding for you. If your knowledge of how to finance a start-up is limited to “I’ll write a business plan and hope that someone gives me money,” you’re stuck at the bottom level.
Reach out to the next in the 4Start up Series – Finance. Register here
Venue: Auditorium, IIMB
Date: 3rd March 2012
Fee: It is free, registration is must. Click here to register!
Schedule:
| Time | Activity |
|---|---|
| 09:00AM - 10:00AM | Registrations & Networking |
| 10:00AM to 11:00AM | ”Basics of Finance-Prof Padmini Srinivasan” |
| 11:00AM to 11:15AM | Tea Break & Networking |
| 11:15AM to 12:00PM | Panel Discussion: Sources of Finance |
| 12:00AM to 13:30PM | Over View of Taxation – Prof L Sridhar |
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Marketing - 4Startups
Effective marketing strategies could be the difference between the success or failure of a Start-up. Buzz alone wouldn’t guarantee a start-up its sought success, but it certainly doesn’t hurt. To stand out in the noise, start-ups need to do more to draw attention. Some start-ups are great at this. Innovative Marketing techniques equip the Davids (start ups) successfully establish themselves against the Goliaths (existing business leader) and compete for consumer market share and mind share.
Most Starts up involved in the product development, would really starve for a comprehensive marketing strategy that generates a buzz for the product. Chances are always that even with a product people love, you’ll need to generate buzz!
Reach out to the next in the 4Start up Series – Marketing. Register here
Venue: Auditorium, IIMB
Date: 4th February 2012
Schedule:
| Time | Activity |
|---|---|
| 09:15AM - 10:00AM | Registrations & Networking |
| 10:00AM to 10:45AM | Marketing your Idea or Product By Rakesh Godhwani |
| 10:45AM to 11:00AM | Tea Break & Networking |
| 11:00AM to 11:45AM | Marketing vs. Sales: What is the Difference? By Mr.Sanjeev Gadre |
| 11:45AM to 12:45PM | Crafting an Elevator Pitch By Prof.Bringi Dev |
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What Makes Entrepreneurs Entrepreneurial?
In 1997, Professor Sarasvathy (Jamuna Raghavan Chair Professor of Entrepreneruship at NSRCEL, IIMB) started out on a research journey to understand how
great entrepreneurs think. If you want to learn about some of the findings from her research and also see how these findings relate in practical terms to the experiences of successful entrepreneurs in Bangalore, consider attending the Bootcamp-4Startups on Jan 8, 2012.
Do you know, most often entrepreneurs start very small with the means that are closest at hand, and move almost directly into action without elaborate planning? Plans are made and unmade and revised and recast through action and interaction with others on a daily basis. If there is no elaborate business plan what keeps the team together.
While managers are taught to analyze the market and choose target segments with the highest potential return, entrepreneurs tend to find ways to reach the market with minimum expenditure of resources such as time, effort and money.
It is time unlearn and learn about new paradigm of Entrepreneurship.
If you are thinking about starting your own venture or started, BootCamp-4Startups is the right place to address many of your questions, doubts and myths.
Event Details:
Venue: Auditorium,
IIMB
Date:Sunday, 8th Jan 2012
Fee: It is free to attend,Registration but Survey is MUST!
Please click here to REGISTER.Please click here for the survey.
Schedule as follows:
| Time | Activity |
|---|---|
| 9:00 AM - 10:00 AM | Registrations & Networking |
| 10:00 AM - 11:30 | So you want to be an Entrepreneur? - Prof. Saras.D.Sarasvathy |
| 11:30 AM - 11:45 AM | Tea Break |
| 11:45 AM - 1:00 PM | What does it take to be an Entrepreneur?
|
| 1PM - 2PM | Networking Lunch |
| 2:00 PM - 3:15PM | Funding and Growth |
| 3:15PM - 3:30PM | Tea Break |
| 3:30 PM - 5:00 PM | Get-Set-Go! Workshop Session in Groups |
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Start ups usually have a host of people related questions
which they need clarity on, like:
- Who should you look for Employee or Partner?
- How do we pay for these people?
- Where do you look for people?
And many more....
If you are looking for answers to these, don’t look beyond the NSRCEL Start-up Series - HR. This is where you can get your HR questions clarified.
Large companied have dedicated Human Resource departments who really work at getting the employee and contractor activities were done properly (and legally). As a start up, you cannot afford the luxury.
Humans are the real assets of an organization. It is people who make and break organizations - being the single most important element of any organization, getting clarity on these questions helps organizations move ahead.
Here is what we could expect to learn at the session:
- Who should you look for - Employee or Partner?
- Where will you find an employee or partner?
- How do you communicate you need people?
- How are you going to pay?
- People Planning
- Human cost
Grab this opportunity! It’s a Free Event - just registration here!
Venue: Auditorium - IIMB
Date: 3rd December 2011
Time: 9 AM onwards
Schedule
| Time | Activity |
|---|---|
| 9:00 AM | Registrations |
| 10:00 AM | Essentials of HR for Startups |
| 10:45 AM | Tea Break |
| 11:00 AM | Learn from Peers, How they did it? |
| 12:15 PM | HR Check List for Startups |
| 12:45 PM | Closing Remarks |
Check the detailed schedule here!